Google Ads Agency

Turn searches into new opportunities 

We create and manage Google Ads campaigns focused on leads and sales, with a clear strategy, reliable measurement and continuous optimisation.

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Professional Google Ads campaign management
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Tell us what you want to achieve

Advertise when your customers are already searching.

We build campaigns that capture real demand, attract commercially relevant visits and turn advertising spend into measurable opportunities. No generic structures or decisions based on guesswork.

Tools we use to measure and optimise your campaigns

Google Ads focused on businessMore control. Better decisions.

Campaign strategy

What we work on

We invest where intent exists

We prioritise searches, audiences and messages with a real chance of generating leads or sales.

Data that helps you decide

We measure forms, calls and sales to identify which campaigns deliver and where investment makes sense.

Google Ads campaign setup and measurement

Well-structured campaignsand accurately measuredconversions

We configure a clear structure, ads aligned with each search and reliable measurement through Google Tag Manager and Analytics. This lets us optimise using real data and prevents simple page views from being counted as results.

Review my campaigns

An advertising strategybuilt around your goals

We analyse your business, margins, budget and sales process before launch. We then define campaigns, keywords and conversions that fit your real situation.

Tell us your goal
Professional Google Ads campaign strategy

Strategy + optimisation

Search, remarketing and other Google Ads solutions when they add real value to the project.

+100projects

5.0Google reviews

01

Professional training

Google Ads results dashboard for a professional training company
Total spend
€2,196.32
Leads generated
69
Average cost per lead
€31
Average CTR
7.47%
Conversion rate
2%

Context and challenge

  • Training-sector client offering professional courses with a minimum ticket of €500.
  • Highly competitive market dominated by large education platforms.
  • Need to attract leads with genuine purchase intent.
  • Goal: generate profitable enrolments with a controlled, scalable CPA.

Strategy applied

  • Search campaigns structured by training type, separating intent and ticket value.
  • Strict exclusion of informational terms to protect the budget from the outset.
  • Continuous ad optimisation to improve CTR and traffic quality.
  • Progressive expansion into new courses only after consolidating CPA and lead quality.

Results achieved

Only two months of campaign activity

  • Steady conversion generation from the initial phase, supporting the algorithm's learning.
  • A validated structure ready to scale progressively into new training categories.

December 2025 – January 2026

02

B2B software for construction companies

Google Ads results dashboard for a B2B software company

Context and challenge

  • B2B client selling software for construction companies.
  • Competitive market with a longer sales cycle.
  • Need to generate highly qualified leads rather than volume.
  • Importance of reaching professional profiles.
  • Goal: stable cost per lead and progressive growth.

Strategy applied

  • Search campaigns focused on high-commercial-intent keywords.
  • Exclusion of informational or low-relevance terms.
  • Continuous ad optimisation to improve CTR and traffic quality.
  • Progressive adjustments to maintain efficiency without sacrificing volume.

Results achieved

  • Consistent improvement in conversion rate.
  • Significant increase in lead volume.
  • CPA aligned with the client's target.
03

POS systems for hospitality

Google Ads results dashboard for a hospitality POS company

Context and challenge

  • Client in the hospitality POS sector.
  • Primary goal: generate qualified leads.
  • Initial problem: low-quality, low-commercial-value leads.
  • Conversions were misconfigured and simple page views were being counted.
  • Difficulty measuring real results and optimising campaigns.

Strategy applied

  • Conversion tracking corrected and redefined.
  • Focus shifted to genuinely valuable actions: qualified leads.
  • Campaigns restructured by business type: hotels, restaurants and bars.
  • Continuous optimisation focused on high purchase intent.

Results achieved

  • Conversion rate above 6%.
  • Significant improvement in lead quality.
  • CPA aligned with the client's target.

What our clients say

I recommend them without hesitation. The team is responsive, attentive and efficient. We're very satisfied with the result.

Anna

JF Legal Consulting

Very good experience, customer service and results. Value for money more than excellent. After completing the first website project, we're starting a second website and an online shop. They've become my trusted provider.

Alejandro

ALM Inversiones

What our Google Ads management includes

  • Initial analysis

    We study your offer, competitors, searches, margins and viability before investing.

  • Campaigns by intent

    We separate services and searches so each user sees the right message.

  • Conversion tracking

    We configure valuable actions such as forms, calls or sales to measure real outcomes.

  • Spend control

    We review search terms, negatives and budgets to reduce irrelevant traffic.

  • Continuous optimisation

    We analyse performance and adjust ads, bids and structure using the data collected.

Want to know whether Google Ads suits your business?

We review your situation, demand and available budget before recommending a strategy.

Request a proposal

A clear processfrom analysis to continuous improvement

We do not launch ads without a solid foundation. We first understand your goals, then configure measurement and launch a structure we can analyse and improve.

  • Demand and competitor analysis
  • Campaigns and ads by intent
  • Accurate conversion tracking
  • Ongoing optimisation and reporting

Google Ads frequently asked questions

What does a Google Ads agency do?

It analyses your business and demand, structures campaigns, creates ads, configures conversions and optimises spend to generate leads or sales more efficiently.

What budget do I need to start?

It depends on your industry, cost per click and goals. Before launch, we analyse demand and suggest a budget that can generate useful data without spending blindly.

When will I start seeing results?

Campaigns can generate activity from launch, but they need data to improve. We evaluate lead quality, cost per conversion and profitability, not just clicks.

Is ad spend included in the management fee?

No. Advertising spend is paid directly to Google and professional management is billed separately, with full transparency.

Can you review an account that is already active?

Yes. We can review structure, search terms, ads, budgets and tracking to identify errors and improvement opportunities.

How will I know whether campaigns are profitable?

We configure conversions and review the cost and quality of results. Where the sales process allows it, we connect leads and sales to their source to assess real return.

Invest with strategyand turn searches into customers

Well-structured campaigns, reliable conversions and data-led decisions. We can also support acquisition with SEO.

Request a proposal

Your next campaignstarts with a clear strategy

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